Abu Dhabi, UAE – Al Masaood Automobiles, the exclusive distributor for Nissan in Abu Dhabi, Al Ain, and the Western region, has announced a remarkable increase in sales of the latest edition of the Nissan X-TRAIL. The All-New Nissan X-TRAIL, known for its significant transformation, has seen a surge in demand, thanks to its upgraded design, advanced technology, and enhanced safety features.
Catering to diverse customer expectations for a capable and practical SUV, the All-New Nissan X-TRAIL has experienced substantial growth in market share in the Gulf region, increasing by six points during the first half of 2023, as reported by Nissan Middle East. Sales of the model at Al Masaood Automobiles have been exceptionally strong, with a 165% increase in sales during the first three quarters of 2023 compared to the same period last year.
This SUV has garnered popularity, particularly among Asian expats, who accounted for 33.9% of total vehicle sales in Abu Dhabi, affirming its appeal as a compelling choice in this segment.
The preference for SUVs in the UAE market, as opposed to sedans, has played a significant role in the success of the All-New Nissan X-TRAIL, as it offers a wide range of comfort and technology features at an affordable price point.
Bachir Gemayel, Sales & Marketing Director at Al Masaood Automobiles, expressed his satisfaction with the customers’ response to the new model and highlighted the vehicle’s innovative features, customization options, and impressive safety features. The Nissan Safety Shield 360, a comprehensive safety suite, has contributed to making the X-TRAIL the safest model in its lineup.
The All-New Nissan X-TRAIL continues to win over customers with its style, technology, and safety, further solidifying its position as a sought-after choice in the SUV market.