News DeskDubai, UAE – Beautyworld Middle East 2023, the largest beauty and wellness trade fair in the Middle East, commenced today at the Dubai World Trade Centre. The event, which runs until November 1st, offers an expansive platform for industry professionals and enthusiasts, encompassing nine of the sector’s rapidly evolving segments, including Fragrance, Cosmetics & Skincare, Hair, Nails and Salon Supplies, Personal Care & Hygiene, Beauty Tech, and Supply Chain & Services. Additionally, it features Clean + Conscious (formerly Natural and Organic) and introduces a new category called PrestigePack.
For its 2023 edition, Beautyworld Middle East has expanded by 20%, occupying a staggering 15 halls. The event anticipates welcoming over 1,750 exhibitors from approximately 57 countries. This year’s installment builds on the remarkable success of the previous year, which witnessed the most significant turnout in the event’s history.
A notable component of this year’s show is the return of the ‘Next in Beauty’ conference, a platform where more than 40 industry experts convene to explore cutting-edge topics, including sustainability, technological innovations, diversity and inclusion, and data-driven insights into industry trends. Emirati entrepreneur and founder of the homegrown skincare brand Peacefull, Salama Mohamed, headlines the event as the keynote speaker. In a one-on-one conversation with Lauren O’Connell, Beauty Editor of Cosmopolitan Middle East, Salama will share her personal journey and the inspiration behind her brand.
Flyn Roberts, Portfolio Director at exhibition organizer Messe Frankfurt Middle East, expressed, “As we open the 27th edition of Beautyworld Middle East, this year’s event is geared up to become the biggest and boldest yet. With increased participation from international pavilions and exhibitors, and an inspirational range of features and new show highlights for our expected 50,000+ visitors to enjoy, the growth and diversity of offerings across all sectors is testament to the size of the opportunity for the industry in the region right now, and into the future.”
The 2023 Beautyworld Middle East promises to be a comprehensive and exciting showcase of the beauty and wellness industry’s growth and innovation, providing a unique networking and learning opportunity for industry professionals and enthusiasts from around the world.
