News DeskAs Brosid Sports Private Limited (BSPL) marks its 15th anniversary, the company is set to make a significant impact on the international cricketing scene with the launch of the Legends Intercontinental T20 League. Founded in 2008 by the visionary Siddharth Bhambri, Brosid Sports has become a powerhouse in sports management, known for its expertise in developing and marketing top-tier international sporting events.
Since its inception, Brosid Sports has been a trailblazer in producing and distributing sports content across global platforms. The company’s portfolio includes high-profile events such as the Bareilly Premier League, Brosid Super Nova (Women’s), Master Class India, Brosid T-20 Bash, and the Republic Golf Cup. These events have showcased athletic talent and provided thrilling experiences for sports fans worldwide.
The introduction of the Legends Intercontinental T20 League underscores Brosid Sports’ commitment to expanding its international footprint, particularly among American cricket fans. “We at Brosid Sports have been on the remarkable path of developing original sporting connects,” said founder Saurabh Bhambri. “With our body of work, we are in a unique position to cultivate relationships with American sports fans and give them an unrivaled experience of the Legends Intercontinental T20 because of our unwavering commitment and vision.”
Echoing this enthusiasm, director Rahul Hooda stated, “We are honored to create an empowering legacy for the Legends Intercontinental League in its inaugural season. We are in a great position to recognize the special requirements of our American fans and provide them with an amazing tournament featuring these incredible global cricketing icons.”
Brosid Sports has carved a niche in organizing meticulously planned high-profile events in football, cricket, and golf. The company’s success is a testament to the enduring legacy of Siddharth Bhambri, a dedicated sports fan who passed away in 2007. The name ‘Brosid’ combines ‘Sid’ from Siddharth and ‘Bro’ from brother, symbolizing the unbreakable bond and commitment to preserving his memory.
The inaugural edition of the Legends Intercontinental T20 League will run from August 15 to August 29, 2024. The tournament will feature cricketing legends Brett Lee, TM Dilshan, Parthiv Patel, and Graeme Swann, among others. Teams competing for the inaugural title include the Indo Kings, Asian Avengers, Euro Rangers, American Mavericks, Trans-Tasman Titans, African Lions, and Caribbean Vikings.
As Brosid Sports celebrates 15 years of innovation and excellence, the company looks forward to continuing its mission of honoring athleticism, cooperation, and the thrill of competition through the Legends Intercontinental T20 League and beyond.
