Dubai, UAE – Dubai Shopping Malls Group (DSMG) is thrilled to announce the return of its highly anticipated Back to School promotion, designed to bring excitement and valuable rewards to shoppers preparing for the new academic year. Running from 5th August to 28th August 2024, this promotion aims to transform everyday shopping into opportunities to win substantial prizes.
Customers who spend AED 200 or more at any participating mall will have the chance to enter a draw by scanning an in-store QR code. This will automatically enter them into a draw to win one of 20 fantastic prizes of AED 5,000 each, totaling an impressive AED 100,000.
Every purchase, whether it’s a new backpack, stylish outfits, or the latest gadgets, brings shoppers closer to winning big. Shoppers can increase their chances of winning with multiple entries allowed for every AED 200 spent.
Majid Al Ghurair, Chairman of Dubai Shopping Malls Group, expressed his enthusiasm: “As the school year begins, we’re doubling down on our commitment to the community. Our Back to School campaign is more than just a promotion – it’s a chance to make a real difference in the lives of students and parents, with cash prizes that can help them achieve their goals.”
The participating malls in this year’s Dubai Shopping Malls Group Back to School promotion include Al Bustan Center, Al Ghurair Centre, Al Khail Gate Community Mall, Al Qouz Mall, Arabian Centre, Avenue Mall, Bay Avenue, Central Mall, Century Mall, Crown Mall, Dubai Festival Plaza, Jebel Ali Mall, Marhaba Mall, Mudon Community Center, Serena Marketplace, Shorooq Community Center, Silicon Central Mall, Times Square Center, Town Mall, and Villanova Community Center.
This exciting promotion is set to enhance the back-to-school shopping experience, providing students and parents with not just the essentials for the new academic year but also the opportunity to win substantial cash prizes.