Muscat, Oman – INFINITI Middle East, a division of Nissan Middle East, has announced the appointment of Al Hashar Automotive, a subsidiary of Al Hashar Group, as its authorised distributor in Oman. This new partnership comes shortly after Al Hashar Automotive was designated as an authorised Nissan distributor, highlighting their strategic fit for expanding INFINITI’s operations in the Middle East.
The collaboration aims to deliver exceptional service to INFINITI customers across Oman, adhering to the brand’s commitment to excellence. INFINITI is dedicated to offering modern Japanese luxury experiences to discerning individuals seeking distinction in their lives, styles, and vehicles.
Thierry Sabbagh, Divisional Vice President and President Middle East, KSA – Nissan, INFINITI, expressed his excitement about the new partnership: “We are thrilled to welcome Al Hashar Automotive to the INFINITI family as an authorised distributor in Oman. With their support, we are poised to elevate the INFINITI brand to new heights, setting the standard for Japanese luxury in Oman.”
Albert Khreiche, Managing Director of INFINITI Middle East, echoed this sentiment: “At INFINITI, we pride ourselves on customer-centricity and a seamless service offering. With Al Hashar Automotive as a partner in Oman, we trust that this legacy will be well-executed for our valued customers in the market.”
Sheikh Al Muhannad Al Hashar, Chairman of Al Hashar Group, shared his enthusiasm for the partnership, stating, “We are honored to be selected as an authorised distributor for INFINITI in Oman. Our customer-centric approach will drive our vision for INFINITI in this market, supporting our long-term goal of becoming the leading automotive business in Oman.”
This collaboration ensures that INFINITI customers in Oman will continue to experience exceptional luxury standards and a best-in-class customer journey. The partnership between INFINITI Middle East and Al Hashar Automotive signifies a promising future for the luxury car segment in Oman, with both entities dedicated to providing customers in the Sultanate with the best in Japanese luxury and a seamless ownership experience.