ADIHEX Announces Zabeel Feed as Official Sponsor for 21st Edition, Emphasizing Heritage and Innovation

Image Credit: Supplied
4 months ago

Abu Dhabi, UAE – The Abu Dhabi International Hunting and Equestrian Exhibition (ADIHEX) has announced Zabeel Feed as the Official Sponsor for its 21st edition, further solidifying the event’s commitment to preserving regional heritage and promoting innovation within the industry.

This year’s ADIHEX, recognized globally as a premier event of its kind, will be held from 31 August to 8 September 2024 at the Abu Dhabi National Exhibition Centre (ADNEC). The event is organized by the Emirates Falconers’ Club in partnership with ADNEC Group and will take place under the patronage of His Highness Sheikh Hamdan bin Zayed Al Nahyan, Ruler’s Representative in the Al Dhafra Region and Chairman of the Emirates Falconers’ Club.

Humaid Matar Al Dhaheri, Managing Director and Group CEO of ADNEC Group, expressed his enthusiasm for the partnership with Zabeel Feed, emphasizing the company’s vital role in ensuring a remarkable experience that highlights both innovation and sustainability. He stated, “ADNEC Group is committed to ensuring that this edition of ADIHEX will provide an extraordinary and unparalleled experience that highlights innovation and sustainability. In coordination with all our partners in the public and private sectors, we are making every effort to stage an outstanding exhibition that further enhances the esteemed reputation of the Emirate of Abu Dhabi in accordance with the aspirations of the wise leadership.”

Image Credit: Supplied

Ali Al Ali, Board Member and CEO of Dubai Racing Club and Zabeel Feed, shared his excitement about sponsoring and participating in ADIHEX. He noted the significance of the event as a platform for the equestrian industry and highlighted the opportunity for visitors to explore Zabeel Feed’s premium animal feed solutions.

In addition to Zabeel Feed’s involvement, the Dubai Racing Club will also be participating in ADIHEX for the first time. The club, known for its innovations in horseracing and its role in organizing the internationally acclaimed Dubai Racing Carnival and the iconic Dubai World Cup, sees the event as a key opportunity to engage with industry professionals and enthusiasts.

The 2024 edition of ADIHEX promises to be the most diverse yet, featuring live performances, competitions, and a wide range of heritage and sports displays. Visitors will have the opportunity to explore exhibits showcasing the latest in wildlife and outdoor products, as well as participate in guided tours and customized safari experiences.

ADIHEX has played a pivotal role in establishing Abu Dhabi as a leader in the hunting and conservation sectors over the past two decades. With ADNEC Group organizing the event for the first time, there is a strong commitment to leveraging its expertise to ensure the continued success and growth of the exhibition.

Zabeel Feedmill, a prominent name in the equestrian industry, was established in 1985 and has been commercialized since 2006 under the Dubai Racing Club. The company is renowned for producing high-quality animal feed using state-of-the-art German technology, with a daily production capacity of 300 tons. Zabeel Feedmill is committed to maintaining strict quality control and sourcing premium ingredients globally, serving customers in the UAE and expanding to the UK, Saudi Arabia, and other GCC countries.

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