Riyadh, Saudi Arabia – Amazon has revealed that football-related inquiries made to Alexa by fans across Saudi Arabia have surpassed 5 million in 2024. This statistic underscores the deep-rooted passion for football in the Kingdom.
Al Hilal Leads the Pack
Among local clubs, Al Hilal has emerged as the most popular, with its fans engaging with Alexa four times more frequently than fans of Al Nasr. The inquiries primarily focused on schedules, scores, and player details. Al Ittihad also ranks high in popularity, closely following Al Nasr.
International Football Fanbase
Saudi football enthusiasts are equally passionate about international clubs. Barcelona is the top international team requested through Alexa in Saudi Arabia, followed by Real Madrid and Manchester City. These clubs maintain a strong fanbase in the region, with frequent questions about matches and key players.
Cristiano Ronaldo Takes Center Stage
Cristiano Ronaldo continues to be the most talked-about player in the Roshn Saudi League, with over 150,000 inquiries made about him. Other notable players, including Salem Al-Dawsari and Neymar, also attract significant attention from football fans in the Kingdom.
National Pride
Support for the national football team is robust, with over 200,000 questions asked about the team’s schedule and scores. On match days, Alexa provides real-time updates, keeping fans connected with their favorite national team moments.
The Derby vs. El Clásico
The Al Riyadh Derby, featuring Al Hilal and Al Nasr, is the most asked-about game, generating five times more inquiries than the famous Spanish El Clásico (Barcelona vs. Real Madrid). This highlights the significance of local football rivalries in Saudi Arabia and the excitement they generate.
With the increasing number of football fans in Saudi Arabia relying on Alexa for real-time updates and information, Amazon is dedicated to providing a personalized and engaging experience. Insights into the latest football trends are shaping the development of features that cater to the unique needs and interests of customers in the Kingdom.