News DeskDubai, UAE – Yubi, the global technology company powering the end-to-end debt lifecycle, has launched Yubi Mortgage in the UAE, marking its first business-to-consumer product in the region and signalling its entry into the country’s fast-evolving mortgage market.
The new platform introduces a fully digital pathway for residents, citizens and non-residents to explore and secure home financing, positioning Yubi as a new player focused on transparency, accessibility and improved customer experience in the UAE’s mortgage ecosystem.
Yubi Mortgage aims to address long-standing challenges faced by homebuyers, including limited access to lenders, complex application processes, unclear pricing, repetitive documentation and a lack of visibility on application status. These issues often result in delays and uncertainty for borrowers. The platform brings all major lenders onto a single digital interface, allowing users to submit one application and access multiple financing options.
Yubi MENA has already partnered with more than 25 lenders across retail, SME and corporate financing. The company said these partnerships support broader access to financing and align with the UAE’s digital transformation objectives.
The platform uses artificial intelligence and machine learning to classify documents, verify information and assess eligibility, enabling faster decision-making by lenders. A business rule engine matches applicants with suitable lenders, helping borrowers avoid rejections and repeated applications, while real-time tracking keeps users informed throughout the process.
For lenders, Yubi Mortgage reduces non-converting applications and improves operational efficiency by optimising the use of existing processing capacity, creating what the company describes as a more balanced mortgage ecosystem.
Speaking at the launch, Sivakumar Rajakkannu, Chief Business Officer of Yubi MENA, said the introduction of Yubi Mortgage marks a significant milestone for the company in the region. “Home ownership is one of the most important decisions people make, and our goal is to make the journey as simple and transparent as possible,” he said, adding that the platform is designed to support borrowers from initial enquiry through to final approval.
Founded in 2020 by CEO Gaurav Kumar, Yubi supports more than $36 billion in debt volumes globally and works with over 17,000 enterprises and 6,200 lenders worldwide. Valued at $1.5 billion, the company is backed by investors including Peak XV, Lightspeed, Lightrock, TVS Capital, B Capital Group, Dragoneer Investment Group and Insight Partners.
Yubi was recently named Fintech Startup of the Year at the Global Fintech Fest 2025, recognising its innovation in global debt markets. The UAE launch of Yubi Mortgage further strengthens its mission to modernise and simplify lending for both consumers and financial institutions.
Mortgage seekers can begin their digital application journey through the Yubi Mortgage platform and receive personalised support from the company’s local team.
