News DeskDubai, UAE – Audi has introduced the latest iteration of its renowned A3 series, promising a blend of cutting-edge design, advanced technology, and superior comfort. The new range, which includes the A3, S3 Sportback, and S3 Sedan, is now available for order across the region, setting a new standard in the premium compact segment.
Striking Design and Innovation
The new Audi A3 models showcase a dynamic and sporty appearance, featuring a flatter, frameless Singleframe grille, angular side air intakes, and a bold rear diffuser. A new front spoiler enhances the car’s tactile presence, visually lowering the vehicle. The S line variant, influenced by RS models, offers vibrant colors such as District Green, Ascari Blue, and Progressive Red, along with five new wheel designs. Slim LED and Matrix LED headlights with customizable daytime running light signatures add a unique flair to the vehicles.
Sustainability and Efficiency
Audi has made significant strides in sustainability with the new A3 models. The seat covers are made from up to 89% recycled PET bottles, and eco-friendly Dinamica microfiber inlays are used throughout the interior. Aerodynamic improvements, including controlled cooling-air inlets and a streamlined silhouette, further enhance efficiency and contribute to a refined driving experience.
Performance Enhancements
The A3 range is engineered for both efficiency and exhilaration. The A3 is equipped with a 1.5l 35 TFSI gasoline engine, producing 150 PS and available with a seven-speed S tronic automatic transmission. The S3 models feature a 2.0 TFSI engine, now delivering an impressive 333 horsepower and 420 Nm of torque, a significant increase from its predecessor. The S3 accelerates from 0 to 100 km/h in just 4.7 seconds and includes a rear differential with torque vectoring for improved agility and stability.
Audi’s advanced suspension system and quattro all-wheel drive ensure precise handling across various terrains. The progressive steering system enhances agility, while the Audi drive select offers six distinct driving modes, including the new dynamic plus mode exclusive to the S3. This mode optimizes torque distribution for a sportier, more engaging drive.
Luxurious Interior Upgrades
The interior of the A3 models boasts a redesigned shifter, illuminated door panels with 30 color options, and premium Sonos 3D sound. The cabin features eco-friendly Dinamica microfiber inlays and standard amenities such as a leather-wrapped steering wheel and an upgraded center console. Driver-focused technology includes a 10.1-inch touch display and Audi virtual cockpit as standard, with optional MMI Navigation Plus for advanced features.
Availability and Pricing
The new Audi A3 and S3 models are now available for order at local Audi dealers, with showroom arrivals expected from December 2024. In GCC countries, the Audi A3 is priced from USD 35,301, while the S3 Sportback and Sedan are priced from USD 56,708 and USD 57,918, respectively. Prices exclude VAT but include a service package, registration fee, and 5 years of roadside assistance.
Audi continues to push the boundaries of the premium compact segment with these latest advancements, offering a driving experience that balances sportiness, efficiency, and luxury.
