News DeskAbu Dhabi, UAE – In celebration of the UAE’s Eid Al Etihad, Minimalist, the UAE-born luxury brand known for its Arabic numeral dials and refined accessories, has launched a special limited-edition timepiece created in collaboration with Emirati influencer Moza Alameri.
The new release, named The Moza Alameri Watch (ساعة موزة), blends contemporary elegance with national pride. Featuring a bold burgundy dial paired with contrasting mesh straps, the watch reflects modern Emirati sophistication while paying tribute to the country’s rich heritage. The design stays true to Minimalist’s longstanding philosophy that “simplicity is beauty.”
Ahmad Yousuf, Founder of Minimalist, expressed pride in unveiling the timepiece during the national celebration. “It reflects the UAE’s timeless values, strength, unity and grace, while remaining true to our design language of simplicity and elegance,” he said. “Collaborating with Moza Alameri, who perfectly represents the confident, modern Emirati woman, made this edition even more meaningful.”
The exclusive watch is now available at Minimalist stores in Mirdif City Centre, Yas Mall, and Al Jimi Mall, as well as through the brand’s online platform. Designed and produced in the UAE, each piece serves as a symbol of cultural pride and craftsmanship.
Minimalist continues to grow its presence across the country while remaining committed to creating thoughtfully designed products that reflect the depth and simplicity of Emirati culture. The Eid Al Etihad collection further strengthens the brand’s dedication to meaningful collaborations and enduring quality.
More information can be found at the brand’s website or by following @minimalist on Instagram.
