News DeskDubai, UAE – In a groundbreaking partnership, VIVE and e&, formerly known as Etisalat Group, have unveiled the e& universe powered by VIVERSE technology at GITEX 2023 in Dubai, United Arab Emirates. This immersive experience represents a significant leap forward in customer engagement, offering enhanced 3D graphics, realistic lighting, and fluid movements across its various zones.
The e& universe at GITEX is the first globally to employ the cutting-edge VIVERSE engine technology, ensuring an exceptional user experience regardless of their device or bandwidth. Visitors can explore a vast digital twin of the exhibition virtually, with nine distinct spaces to roam, including Main, Enterprise, International, Capital, 5G, Retail, Smart home, Metaverse, and Healthcare.
Accessible from VR, PCs, and smartphones via a browser, users can even revisit last year’s e& GITEX stand, highlighting the preservation of events for future experiences. Additionally, anyone entering the digital-twin e& stand will receive a free NFT.
The e& universe caters to various aspects of daily life, offering an expansive and immersive experience in zones such as Stadium, University & gaming, Mall & Amusement, Arena, Virtual Home, Expo Center, and Health & Lifestyle. These personal spaces can be customized for social events and entertainment, all while prioritizing privacy and security.
Khaled ElKhouly, Chief Consumer Officer of etisalat by e&, emphasized the commitment to innovation and unforgettable metaverse experiences through their strategic partnership with HTC. Joseph Lin, General Manager of VIVERSE, highlighted the stunning visual updates, showcasing the e& universe’s continued growth and user experience enhancement.
