News DeskDubai, UAE – Hotpack Global, a leading UAE-based provider of packaging products, has joined forces with RECAPP, a digital recycling solution platform, to introduce recycling bins at its facilities and clients’ premises. This collaborative effort aims to collect a combined quantity of 40 metric tons of waste annually, projected to slash 84 metric tons of CO2 emissions, showcasing a substantial commitment to carbon footprint reduction.
As part of this initiative, Hotpack will deploy RECAPP recycling boxes across several client locations, managing collections through RECAPP’s digital solutions. The partnership not only targets plastic pollution mitigation but also endeavors to foster an environmentally responsible community by promoting awareness of sustainable practices through collective actions and incentives.
Abdul Jebbar PB, Group Managing Director of Hotpack Global, expressed pride in the partnership, emphasizing its significance in addressing challenges posed by post-consumer plastic packaging. He highlighted the venture’s role in advancing environmental stewardship and fostering a more sustainable future.
Zainudeen PB, Group Executive Director of Hotpack Global, outlined the company’s dedication to setting up dedicated collection bins for plastic, bio, and paper materials, emphasizing a holistic approach to sustainability and eco-friendly behavior.
Jerome Viricel, General Manager of RECAPP, lauded the partnership as a step towards a more sustainable future, aligning with RECAPP’s mission to promote recycling and environmental responsibility. He emphasized the power of collective action and incentives in driving positive environmental change.
RECAPP’s digital solution offers streamlined recycling collection services, enabling convenient scheduling of pick-ups through a user-friendly mobile app interface. The platform’s robust logistics network ensures reliable collection and delivery to recycling facilities, contributing to sustainability goals by diverting materials from landfills.
Users of the RECAPP mobile application can earn points through recycling efforts, gaining access to exclusive discounts on Hotpack products, thus fostering a community dedicated to environmental stewardship. Hotpack employees will also engage in co-branded events, including recycling workshops and beach cleaning activities, as part of the collaboration with RECAPP.
RECAPP’s sustainability commitment projects significant environmental and social impacts, forecasting substantial waste collection and CO2 emission reductions during the calendar year.
The partnership between Hotpack Global and RECAPP signifies a proactive approach towards environmental sustainability, setting a commendable example for businesses in the UAE and beyond.
