News DeskAbu Dhabi, UAE – Line Investments & Property (L.I.P.), a leading division of Lulu Group International specializing in shopping mall development, has partnered with Lulu Money, a prominent financial services company in the UAE, to launch the Digital LAKA Gift Card Application. This innovative digital solution aims to transform the shopping experience across the UAE by providing customers with a convenient and flexible way to access the best offers across participating malls.
The virtual LAKA Gift Card, which was previously available only in physical form, has been digitized to offer greater flexibility and engagement. The new app is designed to enhance customer satisfaction and loyalty by offering seamless access to a variety of offers and partial redemption capabilities at all participating malls.
Wajeb Al Khoury, Director of Line Investments & Property, expressed excitement about the launch, stating, “We are excited to introduce the Digital LAKA Gift Card Application, a step forward in providing our customers with an unparalleled shopping experience. This app aligns with our commitment to innovation and customer satisfaction.”
Thampi Sudarsanan, CEO of LuLu Exchange UAE, also shared his enthusiasm for the collaboration, saying, “At LuLu Exchange, we are committed to driving innovation and operational excellence. Our partnership with Line Investment strengthens this commitment, as we promise innovative technology to empower businesses with seamless solutions in line with constantly evolving technological advancements.”
Biju George, General Manager of L.I.P. for the Abu Dhabi & Al Ain Region, highlighted the benefits of digitization: “The digitization of the LAKA card offers our customers greater flexibility and convenience. Given its widespread acceptance and the overwhelmingly positive feedback from our customers, transitioning to a digital platform was a natural progression. It’s a significant milestone in our journey to enhance the overall shopping experience.”
Echoing these sentiments, Navaneeth Sudhakaran, General Manager of L.I.P. for the Dubai & Northern Emirates Region, said, “With the new Digital LAKA Gift Card App, we are not only making shopping more enjoyable but also ensuring that our customers have access to the best deals and offers at their fingertips.”
Praveen Thaikandiyil, IT Head at Line Investment, added, “The new digital platform signifies our ongoing commitment to leveraging technology for better customer engagement and satisfaction. The Digital LAKA Gift Card App is a testament to our continuous efforts in enhancing the shopping experience.”
This initiative marks a significant advancement in the fintech landscape, demonstrating the combined strength of Line Investments & Property and LuLu Money in driving innovation and delivering impactful solutions. The collaboration underscores their commitment to bringing advanced financial solutions to the retail sector, providing a more connected and enhanced shopping experience through the Digital LAKA Gift Card Application.
